This used to be Einstein's quote, but this is already in use for demonstrating #+BEGIN_QUOTE. I've picked up AlexSchroeder's Haiku as found here: http://www.emacswiki.org/cgi-bin/wiki/EmacsHaiku
@@ -6859,8 +6859,11 @@ can use this construct, which can also be used to format poetry.
@example
#+BEGIN_VERSE
-Everything should be made as simple as possible,
-but not any simpler -- Albert Einstein
+ Great clouds overhead
+ Tiny black birds rise and fall
+ Snow covers Emacs
+
+ -- AlexSchroeder
#+END_VERSE
@end example